Monday 19 March 2018

Rihanna's criticism of advertising, $ 15 million shock to Snapchat CEO

 

Social Media


Singer Rihanna has been sharply criticized for an advertisement on domestic violence on Snapchat, and after that, the net worth of the company's CEO has dropped by about $ 15 million in two days.

Forbes released the 'Real Time' Ranking of the richest people on Earth, according to which, the estimated assets of Snapp Inc's co-founder and CEO Evan Spiegel are approximately $ 3.8 billion.

According to the Forbes report, after the singer urged the users to delete the app, Snap-In shares fell nearly 5 percent on Thursday and on Friday it fell by 2 percent. There was a loss of 4.7 percent in the first two days of showing a slight jump in the stock.



According to the news from IANS, Rihanna accused the snapshot of bringing a 2009 incident to light, when the singer's boyfriend Chris Brown had beaten him. He said this in context of Snapchat's ad, in which users were asked whether they would like to slap Rihanna, or would like to rinse Brown.
According to Time.com, advertising was immediately criticized on social media. Chelsea Clinton raised the question for the selection of this advertisement. Snapchat removed the advertisement on Tuesday and apologized by issuing a statement to the BBC.

The statement said, "Advertising has been reviewed because it violates our advertising guidelines. As soon as we became aware, we immediately removed the advertisement at the end of last week. '

No comments:
Write comments

Socialize